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SALMEN HIGH SCHOOL COURSE SYLLABUS
COURSE NAME Entrepreneurship
COURSE DESCRIPTION
Prerequisite: Keyboarding or Introduction to Business Computer
Applications or enrollment in one of the mentioned courses simultaneously.
This course is designed to introduce students to the rewards and risks of
owning or operating a business enterprise. Emphasis is placed on the
mastery of skills needed to plan, organize, manage, operate and finance a
business using current technology. Skills in communication, technical
writing, mathematics, research, and problem solving are reinforced as each
student prepares a business plan. Simulations, projects, teamwork, DECA
leadership activities, conferences, and competitions provide opportunities
for application of instructional competencies.
COURSE OBJECTIVES
Students who successfully complete this course will be able to:
1. Demonstrate an understanding of business fundamentals
2. Analyze business risk
3. Demonstrate an understanding of the fundamental functions of marketing
management
4. Demonstrate the ability to apply the fundamentals of communication
5. Demonstrate interpersonal skills that contribute to positive
relationships
6. Demonstrate the ability to interact with customers
7. Apply strategies for dealing with conflict
8. Understand basic economic concepts
9. Examine the characteristics of economic systems
10. Examine economic indicators and trends
11. Examine global econimics
12. Develop self-understanding
13. Apply criteria for self-development
14. Apply career-planning strategies
15. Demonstrate an understanding of the nature and scope of the financing
function
16. Demonstrate an understanding of the purpose and importance of credit
17. Interpret financial information
18. Demonstrate an understanding of the nature and scope of marketing-
information management
19. Explain the natureof marketing research
20. Discuss information processing
21. Discuss information reporting
22. Describe the marketing planning
23. Demonstrate an understanding of the nature and scope of the pricing
function
24. Analyze and explain the factors affecting pricing decisions
25. Demonstrate an understanding of the nature and scope of the
product/service management function
26. Plan product mix
27. Describe factors used by marketers to position a product, service, or
business
28. Evaluate the importance of quality assurance in product/service
management
29. Demonstrate an understanding of the nature and scope of promotion as a
marketing function
30. Explain the role of advertising as part of a promotional mix
31. Explain the role of sales promotion as part of a promotional mix
32. Explain the role of publicity/public relations as part of a promotional
mix
33. Demonstrate an understanding of the nature and scope of selling
34. Understand the need for the development of product knowlege
35. Demonstrate an understanding of theprocess and techniques of selling
36. Understand the support activities related to selling
MATERIALS REQUIRED
Binder with paper, pen, project portfolio, presentation supplies, text
TEXT AND RESOURCES REQUIRED
Entrepreneurship and Small Business Management published by Glencoe/McGraw-
Hill
Entrepreneurship: Ideas in Action published by South-Western.
Virtual Business Management 2.0 software simulation program
DEPARTMENT POLICIES
Class Rules: (No eating, drinking, or chewing gum is allowed)
1. Be in your seat when the bell rings.
2. Come prepared with materials to work.
3. Raise your hand for assistance.
4. Remain in your assigned seat.
5. Respect yourself and others.
Computer Lab Rules:
* The St. Tammany Parish School Board requires all students to have a
Student Technology Agreement on file for a student to have access to the
Internet. No student will be allowed to access the Internet without it.
* It is every student's responsibility to respect the computers and property
of Salmen High School. Students are responsible for reporting damage
immediately. Any vandalism or mistreatment of school property will be
referred to the Assistant Principal in charge of discipline.
* Students must use their own disks. Borrowing another student's disk is
considered cheating and will be treated accordingly. No exceptions!
* Students are not allowed to change computer settings, screen savers,
screen tips or download from the Internet without permission.
* Additional guidelines and procedures are listed in the Guidelines and
Procedures Handout.
ASSESSMENT POLICY
SCALE: DISTRIBUTION:
A 100-92 Daily Participation 30%
B 91-83 Assessment Projects 25%
C 82-74 Quizzes/Tests 20%
D 73-65 Homework 5%
F 64- 0 Nine Weeks Exam 20%
MAKE-UP WORK:
* It is the student's responsibility to find out what he has missed when he
returns from an absence. Failure to make up any missed work will result in a
grade of "0".
* Computer Assignments-all computer make-up work must be arranged with the
instructor and completed in the computer lab after school. Students must
turn in this work no later than one week after the deadline without penalty.
* Written Assignments-students have two (2) class meetings to make up a test
or assignment after an excused absence.
COURSE OUTLINE-FIRST NINE WEEKS
DATE ACTIVITIES
Introduction to Entrepreneurship
Successful Entrepreneurs
Business Ownership
Selecting a Business Venture
Marketing Research
The Business Plan
The Marketing Plan
Marketing Math
Setting up the Business
Marketing Your Business
Keeping Records
Social and Ethical Responsibility
Entrepreneurial Areas and Opportunities
Entrepreneurial Activities
DECA
Related Internet Sites
http://www.sba.gov
http://opens.org/star.up/test.htm
http://bizoffice.com
http://www.uschamber.org
http://www.bplans.com
http://www.census.gov
http://www.abanet.org/buslaw/home.html
http://www.decalibrary.org
http://www.adage.com
http://www.napm.org
http://www.apics.org
http://www.asqc.org
http://www.humanresources.org
http://www.EntreWorld.org
http://www.quicken.com/small_business/
http://www.depaul.edu/ethics
http://www.forbes.com/2007/08/01/small-business-contest-ent-fin-
cx_bn_0801byb07_land.html
http://www.knowledgematterscom/vbc/
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